outoftol.news is now open to advertisers. Three placements are on offer:
- a bottom banner anchored sitewide
- an in-article banner inside story bodies
- a sponsored article published under a "Supported by" label.
Founding rates are held for twelve months, and the rate card, audience data and creative specs are in the media kit.
Ads are served from the site's own domain and built into the page, so ad blockers do not strip them, and nothing loads external code or sets a cookie.
In-article placements can be targeted to one category, so a probe maker runs beside sensor and probe stories rather than everywhere. Sponsored articles are always labelled, and news reporting is not for sale. Companies selling into metrology can request the media kit at outoftol.news/advertise.
Readers get a new option as well. outoftol.news now publishes an RSS feed at outoftol.news/rss.xml carrying the 50 most recent stories and working in Feedly, Inoreader, Slack or any other reader. Links sit in the site header and footer, and outoftol.news/feed points to the same place.
The front page carries a single ad slot and will stay that way. Bottom banner sponsors also get one named mention a month in a LinkedIn post to the full audience.
